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The Robots Are Coming: Nvidia Declares the Decade of AVs and Robotics

We’ve had the decade of smartphones, the decade of streaming, and the decade of TikTok dances. Now, according to Nvidia CEO Jensen Huang, it’s time for something a little more... futuristic:

  • Autonomous vehicles.

  • Robotics.

  • Autonomous machines.

Welcome to the Decade of Automation, and no, this isn’t just Silicon Valley hype.


Who’s Talking and Why Should We Listen?

Jensen Huang isn’t your average tech bro in a hoodie. He’s the founder and CEO of Nvidia, the mega-chip company best known for powering everything from AI supercomputers to gaming consoles. But Nvidia’s silicon magic is also what helps make self-driving cars “think” from interpreting road signs to predicting that weird cyclist's next move.


So when Huang says autonomous vehicles (AVs) are about to take off, the whole tech and transport world sits up straighter.


VIDIA Corporation. “NVIDIA DRIVE Hyperion Platform.” NVIDIA Newsroom, 6 Jan. 2025, https://s3.amazonaws.com/cms.ipressroom.com/219/files/20250/drive-hyperion.jpg.
VIDIA Corporation. “NVIDIA DRIVE Hyperion Platform.” NVIDIA Newsroom, 6 Jan. 2025, https://s3.amazonaws.com/cms.ipressroom.com/219/files/20250/drive-hyperion.jpg.

So... Are We There Yet?

Well, in the U.S., we’re cruising. Companies like Waymo (Google’s AV arm) are already running robotaxi services in cities like San Francisco, Phoenix, and Los Angeles. In China, Baidu and Pony.ai are also putting their AV fleets through real-world testing. But in Europe? We're still warming up the engine. The biggest roadblock isn’t the tech, it’s the rules.


Europe Gets in Gear: The UK Steps Up

Change is on the horizon. The UK just passed the Autonomous Vehicles Act, a legal green light for AVs to hit British roads by 2026. Uber is already on board. They’re partnering with UK-based AV startup Wayve to start testing fully autonomous rides across the country in 2026. No driver. No steering wheel. Just sensors, algorithms, and your Spotify playlist.


But What Does Nvidia Actually Do in All This?

Nvidia is the brains behind the machines. Their chips and AI software power the computers inside AVs. They help these vehicles “see” the world around them, make decisions in real time, and (ideally) avoid driving into a lamppost. So if the 2020s become the golden age of robotics and self-driving cars, Nvidia is poised to be one of the biggest winners.


Why Should Mobility Fans Care?

Here’s what it means for all of us in the transport world:

  • Europe is finally moving toward serious AV adoption.

  • Nvidia is betting on full automation, not just cars, but warehouses, delivery bots, and maybe even robotic baristas.

  • Legislation is catching up to innovation. (Yes, even in Brussels!)

If you're in mobility, urban planning, or tech, this decade will redefine your job, your commute, and probably your coffee delivery service.


What's Ahead ?

So buckle up, Brussels. AVs are no longer a sci-fi fantasy, they’re a strategic reality. And whether you're a policymaker, a startup founder, or just someone tired of parallel parking, there’s a lot to look forward to.


As Huang puts it: “This is going to be the decade of AVs and robotics.”And you? You’re right on time for the ride.

 
 
 

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This project is supported by EIT Urban Mobility, an initiative of the European Institute of Innovation and Technology (EIT), a body of the European Union. EIT Urban Mobility acts to accelerate positive change on mobility to make urban spaces more liveable.

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